EverAfter Or Gainsight

  • EverAfter and Gainsight serve very different purposes in the customer success ecosystem. If you're wondering how they compare, you're likely trying to understand how to scale your CS efforts without sacrificing personalization. This page will help you decide which platform aligns with your growth model, resource structure, and customer engagement strategy.

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TL;DR: What You Need to Know

Here’s a quick snapshot of how EverAfter and Gainsight differ. Gainsight is a strong internal platform for CSM teams. EverAfter is the customer-facing layer designed for automation, digital onboarding, and scalable post-sale engagement. If you're building a tech-touch or digital-first model — or already using Gainsight — this breakdown will help you see where EverAfter fits in.

    Different Layers of the CS Stack

    Gainsight is a robust platform for CSM teams to manage health scores, playbooks, and customer data. EverAfter is a customer-facing interface that activates that data and those processes.Think of Gainsight as your internal system of record—and EverAfter as the interface that brings your digital strategy to life in front of customers.EverAfter is not a replacement for Gainsight. It’s the layer your customers interact with.

      Okta’s Strategy: EverAfter + Gainsight Together

      Onboarding new users is probably your CSMs' most time-consuming responsibility. So often they find themselves answering the same questions over and over again.

      With EverAfter:

      • Create an automated onboarding journey that feels personalized

      • Share the right content with each customer segment

      • Give your CS team more time to focus on growth and adoption

      "EverAfter has become an integral part of our customers' lives"

      Without EverAfter

      • Communication with customers is difficult because it takes place across so many channels and there is no single-source-of-truth.

      • Too often, customers are reactive to their CSMs' efforts, resulting in a very long onboarding process and constant follow ups to complete necessary steps and master the product.

      • Hundreds of hours a month spent on reactive and repetitive CS work.

      • The CSM gets flooded with requests for usage data, invoices, and additional data points, involving many teams in the company for support and taking endless screenshots.

      With EverAfter

      • Customers gain faster time-to-value and higher retention through the use of a customer hub - single source of truth for the entire customer experience.

      • With a customer hub, customers are aware of their current stage within the customer journey and become fully accountable for their success.

      • CSMs have more time to focus on value creation for customers, consultation and strategic thinking.

      • By gaining visibility into data and content previously unavailable, customers are able to make better business decisions.

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